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People will soon be able to use this new technology in almost all fields of professional and private life but some industries are already eager to make the first steps and integrate VR with their businesses. In this article, we will explain the 5 most practical ways to make this kind of integration possible.
Potential of VR in Business
It’s really difficult to predict all ways in which VR is able to help businesses evolve and advance. However, we can discuss the most recent developments and present you some solutions that already affect various fields of work. Let’s check it out.
VR has the potential to improve advertising in countless ways. Although still in it the early stages of development, there are already more than 1.3 million subscribers to the YouTube 360 channel. People don’t want to listen to you bragging about your products or services. They want to see it first-hand instead.
VR can give them this kind of experience. It’s a full feel advertising that leaves no doubts about the final product. For instance, just imagine how travel agencies can use this tool to promote new destinations and attract more clients. Instead of showing them the pictures of Rome or Tokyo, you can literally take them for a quick walk through the streets of these towns. And that’s exactly what advertising needs – a perfect indication of what awaits the potential clients.
Education and training
Businesses can use VR two-way: internally and externally. The first way means organizations can turn VR technology into the training tool for their employees. Service-oriented companies need highly-skilled professionals, meaning that they need a lot of experience and training. VR training is becoming the cheapest solution in that regard.
Using VR gadgets, employees can go through all stages of work procedures and repeat it as many times as needed to figure things out completely. It will leave no room for excuses and poor services as VR will allow company staff to practice until they perfect even the smallest details of the process.
Externally, VR will enable companies to educate their clients. This is the best way to present your services or commodities, while it won’t require enormous budgets for implementation. Just like Andrew Conwell, Sales Director at Resumes Planet, recently stated: “VR will drastically change the way we educate our buyers, thus making a huge impact on customer service as a whole.”
Meetings and interviews
Not only that it’s getting easier to approach potential consumers – VR is also helping you to maintain relationships with your business partners. Most companies spend a lot of money on business trips for their representatives. However, most of them still cannot manage time efficiently and have to skip meetings every once in a while. With some simple VR tools, this problem becomes more or less obsolete.
It will save a substantial amount of money and time to the vast majority of large organizations. And even those who are currently on a business trip can attend the meeting using VR headset. Of course, this doesn’t mean that VR technology will completely eliminate the need for face-to-face interaction but it will reduce it to the point where only the most important international meetings will take place in the same room.
Imagine the spectator on a football field who can watch the game through the eyes of his favorite player. Well, that’s practically becoming a reality these days. VR is not only creating new worlds and environments but it’s also changing the way we perceive the real world. This already happened in the NBA last year, when the Cleveland Cavaliers offered a special VR experience to the few lucky fans.
Using VR technology, spectators get a feeling that they actually participate in the given spectacle. And this is not even news anymore in the gaming industry, where some titles already released their own full VR game suites. With this type of solution, show business will elevate spectator experience to the completely new level.
A different type of tryout
It is rather simple to figure out that VR can bring so many advantages to retailers and manufacturers. It is changing the very essence of the “try before you buy” concept. For instance, companies that sell furniture can use VR to let their customers make the perfect combination of elements.
Potential customers are able to walk through re-designed versions of their own rooms, getting the most comprehensive impression about the new surroundings. Car buyers can conduct test drives, sportsmen can try out new equipment, etc. The number of possibilities depends only on the creativity of manufacturers.
All businesses have been subjects to changes through decades but it seems like the last few years brought some of the biggest innovations. One of those innovations is VR, which gives industries new ways to develop and evolve. In this article, we made an overview of the 5 trendiest ways to integrate VR with the business. If you have other valuable examples, feel free to suggest it in comments!