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The first minute of your pitch can play a role in whether you are successful or not. You have to be able to sell your idea in less than a minute. An elevator pitch is basically a qualifier. It decides whether you get to continue or not.
And that is exactly how Entrepreneur's new show is structured. In each episode, aspiring entrepreneurs go into the elevator and have exactly one minute to present their idea, product or business. They are judged by a panel of successful investors.
If the panel like what they see, the contestants proceed to the to the top floor and have five minutes to impress the investors and strike a deal. If the panel doesn't like them, back to the ground floor it is.
The show debutes on September 20. Stream it on Entrepreneur Elevator Pitch starting then.
What do you think? Is this something you would watch?