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The Masters in Fashion Management combines business management know-how with the skills required for a successful career in marketing, trading, purchasing or selling of luxury and consumer goods. Learn about the complex value chains of such companies and various marketing concepts and trade strategies. The Masters in Fashion Management will focus both on E-Commerce and traditional retail structures. The program addresses a wide range of practice-based issues, including marketing and brand management of luxury and consumer goods. The lecturers on this course work for various companies, such as Montblanc, Hugo Boss, Procter & Gamble and Beiersdorf, and share their practical business knowledge with students.
Students on the Masters in Fashion Management program will spend the third semester at a partner university. The International Office offers advice and counselling to help you choose the right partner university for you.
The Master in Fashion Management comprises project work, excursions and a twelve-week placement. As a rule, the Master‘s dissertation is based on practical research and completed in cooperation with companies such as Douglas, Peek & Cloppenburg or Richemont. You thus learn to apply newly developed skills directly to the workplace.
The Career Center at ISM offers advice and help about application materials and job interviews. You will have the best possible preparation for a career in various areas of the luxury, fashion and consumer goods sector. The Masters in Fashion Management allows you to develop the necessary skills and tools.
This study program is available at the ISM Munich campus.
Check out the International School of Management official website.